André Coutinho detailed the challenges and strategic decisions driving the technological modernization of this global organization.
On April 15th, Brighten made a prominent appearance at SAP Connect Day, reinforcing its position as a strategic partner and a benchmark for SAP solution implementation in Portugal and across Europe. With a legacy of over two decades dedicated to organizational modernization, Brighten took the stage to share Dawn Foods’ transformation journey, demonstrating that technological success is built on precise data, change management, and the right mindset.
Our Managing Director, André Coutinho, detailed the real-world challenges and strategic decisions that shaped this Supply Chain project. Alongside Jeremy Bartusch, CIO of Dawn Foods, they provided an “on-the-ground” perspective, focusing on three essential pillars:
- Change Management: How to prepare teams for the new digital reality.
- The Role of Data: The importance of reliable information in SAP IBP implementation.
- Transformation Mindset: The attitude required to convert technology into business value.
The session, moderated by Filomena Cautela, served to reinforce the purpose that defines Brighten’s market presence: Simplify your business, together. This commitment reflects our ability to simplify complex processes, working side-by-side with our clients to achieve extraordinary results.
We would like to thank SAP for organizing such an excellent event that brings together partners, customers, and the entire technological ecosystem, and Dawn Foods for their trust in sharing this success story, which now serves as a reference for the sector in Europe.
